OTO Secures $8 Million Series A Funding to Enhance Middle Eastern and North African Logistics
3 min
OTO raised $8 million in a Series A funding round led by Sanabil Investments.
The funds will support expansion in Saudi Arabia, UAE, and Turkey.
OTO aims to enhance its platform for SMBs and enterprise online merchants.
OTO, the leading shipping gateway and logistics platform in the Middle East and North Africa, has successfully raised SAR 30 million ($8 million) in a Series A funding round. The round was led by Sanabil Investments, a wholly-owned subsidiary of the Public Investment Fund (PIF), with participation from Sadu Capital, Iliad Partners, Propeller, and Soma Capital. Previously, OTO raised SAR 12.3 million ($3.3 million) from venture capital funds and angel investors, including MEVP, Derayah Ventures, and 500 Global.
OTO plans to utilize the new funds to expand and strengthen its presence in Saudi Arabia, the UAE, and Turkey. The company will introduce new features and enhancements to its platform, targeting SMBs and enterprise online merchants, to deliver faster and more efficient shipping experiences for their customers.
OTO offers a robust suite of technological solutions that empower merchants to seamlessly manage, ship, track, and analyze their shipping and storage activities. By linking merchants directly with over 250 local and international shipping companies and e-commerce platforms, OTO synchronizes and automates every aspect of the shipping process. This integration streamlines operations, enhances efficiency, and provides a unified platform for all logistics needs. Merchants can connect their own shipping contracts to their OTO account or buy shipping labels directly using OTO's competitively pre-negotiated rates.
"Securing this funding round is a testament to our team's dedication and our commitment to transforming the shipping and logistics sector in line with Saudi Vision 2030," said Mohammad AlRazaz, Co-Founder and CEO of OTO. "We are focused on delivering innovative solutions that enable merchants to streamline their operations and manage logistics with unmatched efficiency."
A spokesperson from Sanabil Investments added, "The last few years have put a significant spotlight on the shipping industry and increased the need for smart shipping solutions. OTO has built a platform with a fully integrated set of functionalities to help companies of all shapes and sizes meet their logistics requirements. We are excited to partner with them to support their growth plans across the region."
OTO has grown its client base and currently supports more than 10,000 local and international brands on its platform. On a year-on-year basis, the company has doubled its revenue and achieved significant growth in orders processed.
"This funding propels us toward our vision of becoming the shipping gateway of the internet," stated Furkan Uzar, CTO and Co-founder of OTO. "By bridging the tech gap between sales channels and shipping providers, we can accelerate our growth and offer customers streamlined, automated shipping solutions."
The Gulf Cooperation Council (GCC) e-commerce market is poised for significant growth, projected to reach $50 billion by 2025, driven primarily by Saudi Arabia and the UAE with an average annual growth rate of 17.8%. Simultaneously, the Turkish e-commerce market is expected to see robust growth, with an annual increase of 11.58% from 2024 to 2029, reaching a market size of $49.5 billion by 2029. These dynamic markets are on track to exceed $150 billion by 2030, highlighting the region's escalating digital commerce landscape.
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